DRAYSON TECHNOLOGIES SIGNS AGREEMENT WITH GRUPO IMAGEN MEDIA GROUP TO BRING HYPER-LOCAL CLEANSPACE AIR POLLUTION DATA TO LATIN AMERICA
January 10th 2017Drayson Technologies and leading Mexican media group Grupo Imagen have signed an agreement to provide air pollution data from the CleanSpace IoT network across the Group’s media assets in Latin America. This will enable people across Latin America to source comprehensive and hyper-local air pollution information and position Grupo Imagen as the go-to media source for air pollution information.
Grupo Imagen becomes the first media publisher to implement the CleanSpace application programming interface (API).
For example, CleanSpace air pollution data will feature on the environmental section of the Excelsior website, one of Mexico’s leading newspapers, establishing the publication as an informative hub for air pollution information in the region and enabling the public to search for air pollution levels in their location via the CleanSpace integration within the Excelsior website.
As part of the agreement, Excelsior will provide near real-time air pollution data and list the most polluted cities in Mexico at any given time. Mexico City, for example, raised an air pollution alert in March past year in response to its worst air quality crisis in over a decade. Excelsior will deliver air pollution information to the public to educate them on the levels where they live, travel and visit on a day-to-day basis.
Lord Paul Drayson, Chairman and CEO of Drayson Technologies said:
“We are delighted to be working with one of the world’s leading media groups to help arm the public in Latin America with the best possible information on air pollution. We hope that other organisations around the world will follow their lead in using our world-leading IoT technology to make hyper-local air pollution information available everywhere.”
Manuel Velázquez Mares, Digital Editorial Director of Excélsior in Group Multimedia Image said:
”The issue of air pollution in Mexico is serious and of great concern to the public. By working with Drayson Technologies and adopting the CleanSpace API, we’re able to provide an incredibly useful tool to our readers, so they can understand the situation better and make informed choices about the way they travel. We hope this proves a highly effective application for people that are concerned about the quality of the air they breathe.”